Pinterest has added a new tool called ‘Shopping Spotlights‘ that will help fashion influencers and publishers to showcase selections of Pin products.
The new feature can bring expert recommendations of fashion influencers and publishers to users who will be able to shop curated ideas based on the current Pinterest trends. The latest trends from the curators will be displayed with the look of an editorial magazine with the feel of a personal stylist.
You will be able to see the Shopping Spotlights at the top of your ‘Search’ tab via a feed of the highlighted panels, as you can see above. If you click on any of the Spotlight on your tab, all the themed collections including the highlighted products will be accessible to you. Pinterest also partners with well-known brands to offer Spotlight listings.
See details as explained by Pinterest:
