Amid the COVID-19 pandemic, businesses all over the world are busy going online and making various online marketing campaigns. One of the most crucial factors that help companies create effective online marketing and get conversion is the way they design their landing pages. A landing page is the most important part of an online marketing campaign and it should entice the visitors and drive them further down the conversion funnel. Landing page design should be result-oriented and that is what we are going to look at this post.  How can we design a landing page to effectively market our products and services and get customers to purchase them?

Landing Page Design – Infographic

If you are looking for recommendations to improve your website conversion rate by redesigning your landing pages and want to generate more leads and subscribers via your landing pages, have a look at the infographic of landing page design tips for online success.

Here’s the summary:

• Make it simple
• Design a persuasive copy
• Try contrasting colors
• Use multimedia
• Keep the number of form fields to a minimum
• Hide navigation menu
• Keep testing

Check out the infographic below for more detail:

A version of this post was first published on the Red Website Design blog.

Сreating a landing page of your own

Industries and entrepreneurs now started realizing the importance of landing page design in order to get maximum ROI from their online campaigns. Landing pages should be of a different design from the website home page design and should be designed in such a way that it can generate a maximum number of leads or conversions. Apart from the outstanding design elements, you should also take care of persuasive and well-structured content on it for a better chance of converting the website visitors into leads.